My role was conceptualizing the concept around the project, selecting the silhouettes and working with the Herschel Supply Co. design team on creating the highest quality final product. Project manager from initial pitch to final launch.
***OFFICIAL PRESS RELEASE***
Drawing inspiration from high fashion luggage, the NRML x Herschel collection features Herschel's classic Novel Duffel & Anchor Sleeve.
The Novel silhouette features the signature shoe compartment, an internal storage sleeve and dual carrying options with genuine leather handles and optional shoulder strap. Also included in the collection is the Herschel Anchor laptop sleeve in either 13" or 15" options.
Taking things a step further and introducing the luxe-inspiration, the NRML Anniversary Novel features bright gold accents and zipper, opening up to reveal its vivid gold lining. All three pieces in the collection are covered in a custom patterned motif inspired by our own triangle logo, while black and gold dual branding is prominently featured throughout.
Photography: Will Smith / @wrwsmith
WINDOW STOREFRONT DESIGN